Everything I lean on to run the studio, from the design work to the invoices to the newsletter. Nothing borrowed to pad a list. If it is on this page, it is in my real week.
Adobe Creative Cloud is the backbone. Illustrator, Photoshop, and InDesign are where every logo, layout, and brand system gets built. Years in these tools and they still earn their keep.
Not everything needs Illustrator. When a client wants to make their own posts and stay on brand, I build them templates in Canva so they can run with it without me.
Invoicing, in-person payments, and photography bookings all run through Square. I invoice through it, take payment at shoots with Tap to Pay and the Terminal, and photography clients book their session on Square Appointments. One home for the money side.
Every discovery call books through Calendly. No trading five emails to find a time. You pick a slot, it lands on my calendar, done.
Every client gets a shared Dropbox. Photos, videos, and final files in one organized home instead of scattered across a phone and three apps. It is also how I hand off finished work.
Photography clients get their gallery in Pic-Time. Beautiful to scroll, easy to download, and set up so they can order prints right from it.
This is the system I built over years of doing this myself. Every client’s content calendar, ideas, and prompts live on a Trello board, so nothing is guesswork and no week starts from zero.
Meta Business Suite is where I schedule posts and read the numbers on Instagram and Facebook. Not vanity metrics. The ones that tell me what to make more of.
I am building the newsletter on Flodesk. The most design-friendly email tool I have found. Custom fonts, templates that look like your brand, and flat pricing no matter how big your list gets.
My freebies, guides, and passive products all live in one place on Stan Store. Link in bio and shop in one, so a follower can grab a resource or buy without leaving the tap.
Most of our calls happen on Zoom. Simple, reliable, and everyone already has it. No new download to join.
Sometimes a two-minute video beats a long email. I record my screen in Loom, talk you through what you are looking at, and you watch whenever it suits you.
I am testing Tella for more polished screen recordings. Early days, but I like it so far.
Want the whole system built and run for you instead of bought piece by piece?
Start with a discovery call